Tailwind Crowd Blog

How Banks can benefit from Crowdfunding

Posted by Tailwind Crowd Team on Jun 7, 2015 11:43:00 AM


Over recent years, it has become clear that start-up companies and small businesses struggle more and more to borrow money from commercial banks. While some consider crowdfunding a disruptive innovation amongst the finance sector, it’s vital to recognise the synergies that can be formed in order to keep a balance in the launch and development of new businesses.

Crowdfunding provides a solution to bridge the gap between small companies and commercial banks and should not be considered a threat to the financial sector in any way, shape or form! In fact, it should be considered an effective financial intermediary that can link the two together and result in an increase in business for banks and CF platforms alike.


“Funding Circle, the online "peer-to-peer" SME lender, has defended controversial talks with Santander which could see the bank passing on "leads" on small businesses seeking loans to the alternative finance platform.”         The Telegraph… read more


Banking Sector Co-Operation


Reputable crowdfunding platforms such as Tailwind Crowd are joining forces with commercial banks with the main aim of being able to form successful strategic partnerships that benefit all parties. Integrating traditional methods such as bank loans and venture capital to schemes that crowdfunding has to offer is resulting in a steady increase of new companies having the chance to launch and keep the economy expanding in a variety of sectors. 

Here are a five reasons why commercial banks should be working with crowdfunding platforms and not against them:

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Topics: Tailwind Crowd, Dutch Crowdfunding, Global Crowdfunding, Investor Community, Corporate Social Responsibility, Commercial Bank, Market testing, Portfolio diversification